Digital Marketing Agency in Malibu - Vivid Candi https://www.vividcandi.com Full Service Digital Agency Tue, 21 Jun 2022 20:14:30 +0000 en-US hourly 1 Full-Service Marketing Agency Services https://www.vividcandi.com/full-service-marketing-agency-services/ Wed, 15 Jun 2022 22:21:55 +0000 https://www.vividcandi.com/?p=11479 What is a full-service marketing agency? Check out this blog to learn what are the services and why they benefit your business.

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Full-service marketing agencies are agencies that can handle any marketing task from start to finish. Does your brand need help with SEO, Pay Per Click and social media campaigns? Or maybe you are trying to create a new brand identity for your business and need top-notch videos and a brand new website? A full-service marketing agency has got you covered with all of these services under one roof! Outsourcing your marketing to a full-service marketing agency that provides clear-cut strategies and execution can increase your business in every aspect since you are working with experienced specialists who can offer expert insights on your campaigns.

Top Services Full-Service Marketing Agencies Offer:

  1. Account Audit & Marketing Strategy
  2. Performance Monitoring & Data Analytics
  3. Search Engine Optimization (SEO)
  4. Web Design & Development
  5. Pay Per Click (PPC), Paid Media
  6. Social Media Marketing (Paid & Organic)
  7. Email Marketing
  8. Influencer Marketing
  9. Conclusions

Account Audit & Marketing Strategy

No winds are favorable if a ship doesn’t have a destination. This especially rings true if you want to execute marketing campaigns across multiple channels. Clear marketing strategies can help you plan for flawless execution, distribute budget and plan out existing resources to achieve maximum return on investment.

A full-service marketing agency usually performs an account audit and analyzes existing data across various marketing channels as the first step to identifying areas for improvement. This step can uncover information about your ideal customer demographics, age, locations and what has worked well for your business before.

A good marketing strategy will clearly define the desired objectives and how to achieve them based on your unique business. A lead generation strategy for a B2B company is different from promoting a financial planning service company or an E-Commerce jewelry brand. With in-depth account audit and strategic planning, agencies can kickoff your campaigns with end goals in mind.

Sometimes agencies can go an extra step to show you behind-the-scenes data from your direct competitors. Working with an agency can help you utilize marketing tools that an in-house team or freelancers may not have the access to.

Performance Monitoring & Data Analytics

Monitoring performance and making changes based on marketing data is crucial to the ongoing success of any marketing campaign. A full-service marketing agency can help you understand the Key Performance Indicators (KPIs) of your campaigns and make insightful suggestions based on existing and new data.

Marketing campaigns are not just “set it and forget it”. It requires skilled specialists who are trained to understand if a campaign is underperforming or knocking it out of the park with amazing results.

A great benefit of working with a full-service marketing agency that is experienced with integrated marketing is that your business can lift brand awareness and increase sales across the board. You can also reap the benefits of the compound increase in results. There is a golden 7 rule in advertising: A prospect needs to be exposed to an advertising message 7 times for them to take an action. This rule also applies to digital marketing. It’s always better to reach your customers multiple times from the devices and software that they use on a daily basis.

Search Engine Optimization (SEO)

A well-equipped full-service marketing agency usually offers Search Engine Optimization (SEO) services to rank business websites on top positions on the Search-Engine-Results-Page such as Google, Bing and Yahoo. Optimizing your website’s search engine ranking ability is a great way to help you show up in the search results when potential customers look for solutions and products online.

SEO can be applied to all the content on your website including images, videos, infographics and more. SEO is also separated into technical SEO and content SEO. A full-service marketing agency has the resources to not only optimize a website’s “gears”, but also produce high-quality and unique content for the website’s “look”.

A technical SEO specialist is also an expert at building internal, external and back-links for websites so that search engines such as Google and Bing can understand how much “authority” your website has regarding a certain topic.

All in all, SEO is extremely beneficial to a business’ long-term online presence and is a vital part of recommendations from a full-service marketing agency.

Full-Stack Web Design & Development

Web design is essential for any business in the modern world. A website is a business’ digital storefront.  A business website needs to encapsulate your brand’s identity, services, and products with visually pleasing UX/UI design, and have the ability to convert website traffic into action-taking customers at a high percentage. Creating a custom website for your business instead of doing it yourself, using templates or hiring freelancers will not only make the website-creation process easier for you, but it will also produce better results by making a great impression when customers visit your site.

For example, we redesigned the website for a resort – Lake Arrowhead, with beautiful UI/UX that has a special emphasis on the mobile experience.  The revamped website increased page sessions by 59%.

Full-service marketing agencies also provide Conversion Rate Optimization (CRO) services to improve an existing website and help it convert better.

Pay Per Click (PPC), Paid Media for Instant Results

Pay Per Click marketing (PPC) is one of the best ways to bring instant results for businesses that have the budget to do so. Paid advertising includes paid search, paid social media, programmatic ads, display ads, native ads and more. With advanced targeting options, advertisers can help you put your business in front of your ideal customers with PPC.

PPC marketing involves researching keywords and audience interests, setting up PPC accounts, testing campaigns, optimizing landing pages, and analyzing results for continuous improvement.  PPC marketing is an excellent source for businesses to achieve massive short-term growth. With trackable data and direct reports on return on investment, PPC specialists can help you accelerate your business growth and elevate your brand awareness.

Studies show that video ads continue to outperform image or text-based ads. According to Databox, 52% of marketers say that video drives more engagement than images.

A full-service marketing agency can help you produce high-quality video content, launch campaigns, and build out your conversion channels with retargeting ads. Research from PPC can also be applied to other digital assets such as website design, social media, and SEO. 

For instance, our agency helped a real estate client discover a new market for a cheaper product line through PPC efforts.  Want to know how we did it? See the entire study here.  

Social Media Marketing (Paid & Organic)

Social media marketing is all about bringing your brand’s image to life and being authentic for the internet community! Having a social media strategy helps brands closely engage with potential customers and grow a community of loyal fans. There are a few different channels for social media marketing, including Facebook, Twitter, Instagram, TikTok, LinkedIn, and Snapchat among many others, all running with different algorithms.

A full-service marketing agency can help you sync content across all platforms, creating a cohesive brand voice and analyzing insight data to see what your audience likes to see the most. This helps you save money on creating content that can potentially go viral.

Paired with effective paid social advertising, your social media accounts can become a sales-generating machine.

Want to see how we increased social media conversions by 300%+ for a restaurant business? See our case studies here.

Email Marketing for Consistent Results

Email marketing is a marketing strategy used by many businesses to re-market to existing customers utilizing first-party data.  With tools and software, email marketing can be automated newsletters, welcome messages, birthday messages, upsells, and limited-time offers. Email marketing automation can help segment customers who have different interests and send them personalized, tailored content to boost customer loyalty. It is also cost-efficient since it’s so much cheaper to market to existing customers. Email marketing is a great way to keep your customers engaged and excited about your business all year round! 

Email marketing is also known to increase conversion for eCommerce and online ordering, considering the fact that 69.57% of consumers abandon their shopping carts. This positive result is clearly demonstrated in one of our case studies for a restaurant client. In this case study, we grew the client’s email list by 12k in 10 months and set up 12 automated email series.  Two of the automated emails recovered 260 abandoned orders in 2 months.

Influencer Marketing for User-Generated-Content (UGC)

Brands in the fashion, beauty, automotive, and lifestyle industries can benefit from influencer marketing.  Influencers help brands increase brand awareness with cost-efficient User-Generated-Content (UGC).  It is one of the most effective content marketing strategies as users on social media prefer authentic content that they can trust.

When working with Instagram influencers with 100k to 1 million or more followers, your brand will experience a “bump”.  A “bump” is when a well-known influencer creates a drastic increase in your brand awareness, followers, website traffic, and sales by recommending your brand on their social media platforms to their fans who trust their recommendations. 

Influencer marketing is a key to success for many lifestyle and beauty brands because they produce organic popularity. One of our automotive clients reached 50k+ of their target audience in just a few days with an influencer post.

Work with a Full-Service Digital Marketing Agency

Working with an all-in-one marketing team that has a collaborative environment can help your brand deliver award-winning integrated marketing campaigns. Outsourcing your marketing to an agency team that works efficiently together can maximize results for your business. With comprehensive strategies and solutions to grow your brand in 360 degrees, an agency can help you streamline and automate marketing without your in-house team scrambling to catch up with modern digital marketing technologies on every platform. Your agency can easily diversify your marketing effort to help you reach your full potential. 

Vivid Candi is a full-service marketing agency located in Malibu, CA. We offer a wide variety of services such as PPC, SEO, digital advertising, social media marketing, web design, and more.  We are a cohesive team that divides the work between different specialists to ensure that we produce the highest quality work with noticeable results. 

Schedule a free consultation with our experts today!

Call (310) 456-1784

Work with digital marketing agency Vivid Candi

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Why A Full-Service Marketing Agency Can Benefit Your Business https://www.vividcandi.com/why-a-full-service-marketing-agency-can-benefit-your-business/ Wed, 15 Jun 2022 22:00:38 +0000 https://www.vividcandi.com/?p=11569 Are you a stressed out CMO or a business owner who wants to easily increase your profits and hit annual revenue growth target without having to figure it all out by yourself? See why a full-service marketing agency can benefit your business BIG TIME.

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Go “Full-Service” or Go Home

Want to know the highlights of the benefits of a full-service marketing agency? Check out this infographic below!

A Full-Service Marketing Agency Offers Top Services Including:

Why A Full-Service Marketing Agency Can Benefit Your Business
Copyright @ Vivid Candi

Want to know how we can help you grow your business digitally? Contact us today!

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Choosing the Right Full Service Digital Agency https://www.vividcandi.com/choosing-the-right-full-service-digital-agency/ Wed, 17 Jun 2020 23:22:25 +0000 https://www.vividcandi.com/?p=8597 How Digital Marketing Can Be Beneficial In today’s technology-savvy world, digital marketing is a crucial aspect of having a successful company. Digital marketing is a component of marketing that utilizes internet and online-based digital technologies to promote products and services. Moreover, digital marketing uses creative and technical marketing strategies to benefit your business. As a […]

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How Digital Marketing Can Be Beneficial

In today’s technology-savvy world, digital marketing is a crucial aspect of having a successful company. Digital marketing is a component of marketing that utilizes internet and online-based digital technologies to promote products and services. Moreover, digital marketing uses creative and technical marketing strategies to benefit your business. As a business, your overall goal is to find the best strategies that will bring the biggest ROI. Hiring a full service digital agency can be extremely beneficial in this process. A full service digital agency, like Vivid Candi, can help you achieve your company’s goals including more brand awareness, more leads, more website traffic, more conversions, and even increase sales.

Finding An Agency That Does It All

Digital marketing includes many components that require lots of time and knowledge. Why stress when you can hire a digital agency to do all the work for you? Now more than ever, it is so important for your business to be able to grow online. If a company isn’t taking advantage of all of the options to develop their presence online, it is a missed opportunity.

The key is to find an agency that can offer a multitude of digital marketing services to increase a company’s digital impression. Every digital marketing agency is different and may offer different online marketing services. Full service digital agencies often offer more services than every day digital agencies. When looking for the right agency, we highly recommend hiring a full service digital agency so you don’t have to worry about finding a second, third, or fourth agency to complete various tasks.

Why Your Company Should Hire a Full Service Digital Agency

At Vivid Candi, full service means we can handle any marketing task from start to finish. Strategy to budget to production to execution. We have in-house resources for graphic design, web design and development, photography, video, and more. As a leader in SEO, website conversion, and Internet marketing services, our full service digital agency prides itself on driving traffic, converting visitors, and measuring effectiveness to ultimately deliver real results for our clients. Moreover, our team of experts also specialize in SEM, PPC, email marketing, app design, and more! Whether you are searching for a full service digital agency to improve your ranking in search results, redesign your website, or revamp your content marketing strategy, our award-winning team and customized marketing strategy plans are the perfect fit.

With so many businesses on the same platforms, competing for attention from the same audience, it’s important to find ways to stand out. This is when a digital agency can assist you with your unique digital presence and reach to ultimately see optimal results. Together, we will work with your company to create a plan that will help you reach your goals. We will help establish an online presence that will distinguish your brand from a rest, set goals in order to see progress, and will undoubtedly meet and surpass them. Our goal as a full service digital marketing agency is to really get to know your company and help you achieve the best outcomes.

do more for your company with a full service digital agency
Do more with a full service digital agency so that you can do less while your company gains more awareness and captures the right audience.

Why Vivid Candi?

Vivid Candi is a full service digital tech agency with a 360-degree approach to digital services. With over 21+ years of experience in digital design, social media marketing, web design and development, and more, we have a lot to offer. What makes Vivid Candi unique is that it was one of the first to pioneer the industry as it anticipated the transition from print to digital marketing. The Vivid Candi team is full of hard working, experienced, and talented professionals with many resources. Vivid Candi executes carefully constructed plans including both creative and technical strategies online. Moreover, Vivid Candi’s agency provides a large range of services to its clients.

It is one thing to have the resources, information, and goals, but another when you have the right team to bring your company’s digital presence to life. When done correctly, the right team can put together their talent and strategies to capture the desired audience, increase web traffic, boost brand awareness, grow sales, and ultimately expand a company. For over 21 years, Vivid Candi has assisted more than 7,500 clients by providing an abundant amount of resources. Vivid Candi’s business is meant to assist any brand who is looking for growth in all things marketing, branding, apps, social media, websites, SEO, PPC, content. Anything digital, Vivid Candi can offer as a full service digital agency.

Working with a digital marketing agency
Teamwork makes the dream work, especially when it’s the full service digital agency’s team. 

Digital Marketing Today

Digital marketing applies to all endeavors that promote brands on all things that have to do with electronics and the internet. Today it is simply not enough to occasionally run an OOH ad or banner display ad here and there. A full service digital agency utilizes its broad spectrum of services to apply their resources to marketing and advertising on many online or electric platforms. Whether it be content creation, video production, web/app development, marketing or advertising strategies, social media, or anything else regarding those topics, agencies such as Vivid Candi can support your business.

With the right digital agency, significant benefits can be seen. It would be unproductive and potentially damaging to have your company manage advertising, marketing social media, SEO blogging, emailing, and all other tasks having to do with marketing. Leave your company’s marketing tasks to the experts. No matter where a company is at in their professional journey, Vivid Candi can significantly boost their online presence using many powerful and beneficial plans in good time.

Learn more about Vivid Candi, a digital tech agency in Malibu, that offers full-service digital marketing services, custom web design and development, and more for a multitude of clients. 

Visit our website to learn more. And be sure to check out Vivid Candi’s Instagram to see how the agency operates via social networking/media.

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Working with a Digital Agency https://www.vividcandi.com/working-with-a-digital-agency/ Fri, 15 Nov 2019 22:45:11 +0000 https://www.vividcandi.com/?p=8197 Are you interested in social media marketing, creating unique content or developing a mobile strategy? Do you enjoy bringing traffic to one’s sight by utilizing Search Engine Optimization tactics in blogs or webposts? If any of these tasks sound exciting to you, then working with a digital agency might just be the perfect fit! As […]

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Are you interested in social media marketing, creating unique content or developing a mobile strategy? Do you enjoy bringing traffic to one’s sight by utilizing Search Engine Optimization tactics in blogs or webposts? If any of these tasks sound exciting to you, then working with a digital agency might just be the perfect fit!

As Digital Marketing skills are increasing in demand over the years, working with a digital marketing agency is becoming more popular. The reason it is gaining traction is because it offers a business the opportunity to evolve their brand by gaining access to a wealth of niche skills, resources, and talent that aligns with their commercial goals.

graphs from social media analytics

Still not yet convinced? Well, here are…

5 Reasons to Work with a Digital Agency:

1. Gain Access

When you pair up to work with a digital marketing agency you, the client, will be able to be in touch with an entire team full of individuals who specialize in technology, social media marketing and digital strategy. A team full of creative minds comes with access to external persinal who can also help establish your brand  and build your business from the ground up. A digital marketing agency can also help you get in touch with local and national social media influencers to help endorse your brand and gain awareness.

facebook app on cell phone

2. Get Resources

A digital marketing agency that is already well-known and trusted has an abundant amount of resources right at their fingertips just waiting to assist you. Each individual on the team brings in certain talents that will help create your marketing plan start to finish. If you need a social media manager, you are set. If you desire a creative, tech-savvy web designer, no problem. Are you looking for an expert in SEO, branding, and blogging? Well, you are in luck because established digital marketing agencies have got you covered!

3. Enjoy the Variety

Instead of just having one individual review your work and help market your brand, you will have a plethora of individuals who come with diverse skill sets to aid in the development process. The team as a whole is constantly collaborating and brainstorming ideas to then communicate to you, the client.

digital agencies are collaborative

4. Gain Insight

A digital marketing agency consists of a team full of professionals in their field of work. They have a laundry list of experience working in marketing research, web creation, and digital strategy and can provide you with their expertise. Allow these individuals to guide you through the step by step process in how to build your business efficiently.

business meeting in conference room

5. Human Connection

Last but certainly not least, working with a digital agency can assist you in creating meaningful connections and relationships. This type of networking will not only catapult your business to the next level, but it will also fuel your own personal resume. The more you grow your social capital, the more new opportunities and new customers you will receive in the long run.

five reasons to work with a digital agency blog

To learn more about working with a marketing agency to create quality content for your business. Call (310) 456-1784 or inquire online and a Marketing Account Executive will be in touch!

Visit our website to learn more.

Follow us on Instagram.

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SEO Marketing https://www.vividcandi.com/seo-marketing/ Tue, 22 Oct 2019 01:04:00 +0000 https://www.vividcandi.com/?p=8089 What Is SEO Marketing The concept of SEO itself might seem intimidating for anyone trying to build a new brand, website or blog; However, with some helpful explanations and a little practice, SEO marketing will become your best friend. The acronym SEO stands for Search Engine Optimization, which ultimately uses organic search results to drive […]

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What Is SEO Marketing

The concept of SEO itself might seem intimidating for anyone trying to build a new brand, website or blog; However, with some helpful explanations and a little practice, SEO marketing will become your best friend. The acronym SEO stands for Search Engine Optimization, which ultimately uses organic search results to drive traffic to your website. In other words, Search Engine Optimization involves making smart modifications to your content and website design to make your page stand out amongst the diluted marketplace of search results. To drive traffic to your site, you want to focus on relevant keyword terms with medium to high volume of searches and low competition, so that over time the search engine algorithm will display your blog or landing page as a front runner in the results.

How SEO Works

Have you ever searched for a word or phrase on Google and then immediately were presented with a laundry list of options pertaining to your search? Well, many of the top results you came across were able to present themselves to you on the first page due to their own attention and devotion to SEO marketing. You most likely clicked one of the top options, deeming them as more reliable. Companies strive to boost their webpage to the top ten options to get more exposure, as most online users do not click past that first page of results. Have you ever considered what contributes to the order in which results are presented to you in your online searches?

Perhaps not surprisingly, Google is the number one search engine used on the web. All search engines however, such as Google, Bing and Yahoo, use robotic agents, called crawlers, to seek out all the information on the world wide web in order to build an index. From there, a search engine relies on its algorithm to pair relevant data to the specific phrases and questions asked.

The Components of SEO

SEO is a tool to help drive traffic to your site by allowing your potential audience to find you when they type relevant terms into their search engine. You want to attract a targeted audience that is interested in your message; Therefore, you must choose keywords that are applicable to the content on your website. For example, if your webpage is focused on Seasonal Interior Design, you would not want to use “cooking” or “clothing” as a keyword to focus on. Instead, if you want to attract individuals who are interested in your topic, lean towards keywords like “Fall Home Decor” and “Interior Design Trends.” This ensures that your page will pull quality traffic.

SEO also relies on the quantity of individuals clicking on your site. Choosing reliable keywords is crucial for any website’s survival in this overly competitive digital age. Using Google Analytics and Google Ads, you can check to see which keywords currently bring the most search traffic to your site and how which keywords would have the most potential impact. Lastly, to reduce cost, advertisements are useful to incorporate in order to drive more targeted and concentrated traffic to your page, particularly when running any promotions or around holidays that could pertain to your business.

Understanding Optimization in SEO Marketing

We discussed what the phrase “search engine” means in terms of the acronym SEO Marketing; however, the “O” is just as important. The O, which stands for Optimization, is where the site owner must take the reigns. Here, you must put on the hat of a writer, and consider the use of attractive language and niche-focused keywords on your landing pages as well as in an industry specific blog. The more relevant content a website can develop, the more a search engine’s algorithm will point to that website as a valuable source of information and will give more recognition to that site as opposed to its competition that does not produce new, dynamic content. Optimization includes, but is not limited to informative title tags and descriptions, relevant internal links, and useful external links.

SEO Marketing

Overall, you want your page to be seen by the public. You are not creating a site for it to sit in the cobwebs of the internet; Instead, you want to be recognized. Becoming familiar with SEO Marketing techniques will come in handy while creating your online brand identity. Strategic digital marketing will increase your website’s visibility through a diverse combination of organic search engine results and advertising. While this generation becomes increasingly digital, you must stay up to date on the new trends of SEO marketing to rise above your competition.

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Digital Marketing Services For Real Estate Professionals https://www.vividcandi.com/digital-marketing-services-2/ Tue, 01 Oct 2019 22:11:52 +0000 https://www.vividcandi.com/?p=8002 Creating Results for Real Estate Agents, Realtors, Brokers, and Developers  Professionals in the real estate industry face a different set of challenges and obstacles from most other careers. In the real estate industry, you are required to know a lot of information about a lot of different topics. These include law, negotiations, sales, business development, […]

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Creating Results for Real Estate Agents, Realtors, Brokers, and Developers 

Professionals in the real estate industry face a different set of challenges and obstacles from most other careers. In the real estate industry, you are required to know a lot of information about a lot of different topics. These include law, negotiations, sales, business development, personal connections, social media, and more. All while continuously having to find new clients so that your business can grow. Utilizing digital marketing services can help take some of the pressure off of your back. That way, you will have more time to focus on other aspects of your job. 

We live in a new age of technology. Modern consumers tend to gravitate towards brands that provide on-demand, personalized experiences. Traditional media is no longer the best way to reach consumers, especially in the real estate industry. Real estate agents, realtors, brokers, and developers need to stay current and stay relevant. That is why real estate businesses should fully embrace the new world of technology and use digital marketing services to impress their current, past, and future clients.

How will digital marketing services help my business as a real estate agent?

As a real estate agent, broker, or developer, your main priority is getting your brand and name out there. You are most likely trying to build awareness about yourself so that potential new clients will flood in, and increase your leads. It’s time to take your real estate business to the next level. It is important to know and understand your current marketing strategy, measure its performance, and make changes where they are needed. If you hire an agency that specializes in digital marketing services for realtors, you can surely expect great results. Generate new leads and successfully close sales deals with digital marketing services.

If you want to engage with home buyers and home sellers, you need to meet their needs and preferences. Anyone that is in sales knows that. What will set you apart from other real estate agents is going above and beyond your client’s expectations. For instance, adding visual content to your listings will help target the new generation of homebuyers. According to the National Association of Realtors, 99% of millennials search on online websites when searching for a home. The typical buyer today uses a mobile device to search for properties online. Homebuyers look at websites with photos, home listings, and information about the home buying process.

Three ways realtors can use digital marketing services to boost sales

1. Develop an Email Campaign

Email campaigns are a valuable tool to connect with new leads and stay relevant with past clients. No matter what industry you’re in, email has proven to consistently deliver the highest ROI. In today’s world, everyone has email. Thus, email marketing is used by hundreds of thousands of businesses across all different sizes around the globe. In terms of real estate marketing, email campaigns should ideally filter potential clients through fixed actions based on their buyer profile, as well as previous engagements with you.

According to Mailchimp, the average open rate of emails for real estate businesses is around 16.0% with a click-through rate (CTR) of just over 1.1%. However, the more relevant your content is to a client, the more likely they will be interested in opening the email. Email campaigns are all about resonating with the client. Email campaign marketing allows real estate agents to deliver targeted messages to an already engaged audience at a low cost. Not to mention, they are easy to share and easy to measure. 

Vivid Candi utilizes digital marketing services including email campaigns
Email campaigns are a great way for real estate agents to reach clients.

2. Create a social media marketing strategy 

This is where digital marketing services come in handy. Today, millennials make up 65 percent of the market for first-time home buyers, followed by Generation X at 24%. 99% of those looking for homes use the internet to research properties. House hunters are now doing much more than a simple Google search with a few keywords to find their dream homes. They look through property-related and real estate-related hashtags and social media feeds as well. In this technology-driven age, it’s crucial for home sellers and real estate agents to be active on social media across various platforms. Digital marketing services can help nurture potential clients’ interest in newly listed properties, as well as properties that have been on the market for some time.

Real estate agents should organically post on social media platforms including Facebook, YouTube, Instagram, Pinterest, and more. Not to mention, they can utilize these platforms to create pay-per-click (PPC) advertisements as well. Digital marketing services can create, plan, and implement full-fledged social media marketing strategies.

Agencies that offer digital marketing services can help create a full-fledged social media campaign for your real estate business.
Agencies that offer digital marketing services can help create a full-fledged social media campaign for your real estate business.

3. Real Estate SEO

SEO, or search engine optimization, is a critical technique that drives leads to your website. This is the process of increasing both the quality and quantity of website traffic by increasing the visibility of a website or web page to users through a web search engine. When done properly, your website and web pages will show up higher on search engine results pages (SERPs) during relevant searches. There are many different techniques to create a strong SEO strategy, including keywords, backlinks, meta titles and descriptions, social media pages, and more. Agencies with digital marketing services can provide you with all of this information. In addition, they can improve your SEO for you.

SEO is a vital technique that drives leads to your real estate website.

Learn more about Vivid Candi, a digital tech agency in Malibu, that offers full service digital marketing services, custom web design and development, and more for a multitude of clients. 

Visit our website to learn more.

Follow us on Instagram.

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Company Culture of an Advertising Agency in Los Angeles https://www.vividcandi.com/company-culture-advertising-agency-los-angeles/ Fri, 30 Jun 2017 23:18:39 +0000 http://www.vividcandi.com/?p=6697 What is the company culture of an advertising agency in Los Angeles? For any company that is composed of a bunch of creatives, you have to expect a creative environment. Here at Vivid Candi, our advertising agency in Los Angeles, the company culture is quite unique and carefree. Our motto? Work hard, play hard. One […]

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What is the company culture of an advertising agency in Los Angeles? For any company that is composed of a bunch of creatives, you have to expect a creative environment. Here at Vivid Candi, our advertising agency in Los Angeles, the company culture is quite unique and carefree. Our motto? Work hard, play hard. One moment we could be found filling the air with rapid keyboard clicks as we type coding for websites or proposals of our amazing ideas for clients. The next moment, we can be found filling the air with Bruno Mars’ song “Grenade,” singing along at the top of our lungs throughout our advertising agency office. We are not kidding. Check our Instagram videos for proof: @vividcandi. The photo below is the moment in all of its glory. #karaoke, am I right?

So what other silly happenings have occurred here at our advertising agency in Los Angeles? Well, well, well. We have shot each other with Nerf Guns and soft foam ball pop guns. This very toy gun was a Christmas gift from our boss to our lead creative, assumingly as a last- minute joking gift. However, it has actually been a great gift, and it has been used a million times, virtually every day in the office. Even the newest addition to our advertising agency team took a shot at it. Literally.

Something unique about having an advertising agency in Los Angeles is our beachy location. Not only do we have an up close view of the Pacific Ocean from our office (brief pause for photo)

we have seen dolphins and a pirate ship and gorgeous, sparkling, crashing waves from our desk chairs.

Sometimes we leave the office for film shoots to create awesome videos for our clients. In the picture below, here is part of our team filming some seagulls for a secret project to be announced soon. Our junior digital operations manager in the pink actually got pooped on by one of the seagulls. But it is all ok — she still had a blast working in the sun on the beach all day in Paradise Cove, Malibu. California is just so beautiful.

Back in the advertising agency office, we have had breaks for virtual reality! We have gone on virtual roller coasters, gone through death simulations, and even wandered through a peaceful forest full of dinosaurs. If only that one seagull from the film shoot was virtual…

Here is a photo of one of our team members experiencing the virtual world.

There was one other employee we considered hiring, but we think she was just a bit too short with our clients on the phone. Maybe a just few more years of secretary experience will do the trick…

So what else happens in our office? One time our lead creative zig- zagged caution tape across the office door of our digital operations girl, as depicted below.

Something funny about all of this is that all of these things have happened in the past month. If we were to recount everything from our 17 years of business, boy this blog would be far too long! One thing is for certain. We will always love our aforementioned ocean view, we will always grab drinks with our clients at the esteemed Nobu restaurant (brief pause for photo),

and we will always work hard, play hard. Cheers to living the good life!

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Pay per Click. It’s simple, Los Angeles. https://www.vividcandi.com/p/ Tue, 19 Jan 2016 22:42:47 +0000 http://www.vividcandi.com/?p=5810 Paper clip. Pay per click. Paper clip. Pay per click.   So now that I have discovered how to pronounce the two, what exactly is this pay perclick?   Well, let me tell you, pay per click marketing is quite a deal. You pay for every click your receive on a host website. Let’s say […]

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Paper clip. Pay per click. Paper clip. Pay per click.

 

So now that I have discovered how to pronounce the two, what exactly is this pay perclick?

 

Well, let me tell you, pay per click marketing is quite a deal. You pay for every click your receive on a host website. Let’s say you received 500 clicks on your advertisement posted on this website. You pay 10 cents for each click received. BUT, because of this advertisement, you were able to generate 2 interested customers who are interested in designing a new website with you. If we charge $5,000 for a website, we just generated $10,000. You tell me if this is worth it. We only had to pay $50 for the advertisement. Pay-per-click marketing is the direction to go.

 

However, there is a catch. This is not for everyone. Before you marvel at the wonders it can bring you, you need to see if your company’s sales will bring as much profitability that pay-per-click marketing ensures. If you have a ecommerce website selling clothing and accessories, for example, with products retailed at $15 per item, you will not generate as great of benefits as a higher end ecommerce website. It is very important to evaluate the cost per sale in justifying Google Adwords pay per click. Another great feature is that you can find out which click on a specific keyboard led to a form submission onto your page. This will be used to help make marketing decisions in the future. Our team suggests that you give Google Adwords pay per click a one month trial with a budget of $1000 minimum for the pay per click media. For pay per click marketing, it either works or it doesn’t. You do not need to spend 6 months waiting on the value of an advertisement, but rather in 1 month’s time, you’ll be able to see if Google Adwords pay per click works or it doesn’t.

 

Our team’s mission is to help clients research their market online and determine the best keywords to help build traffic and help set up Google Adwords pay per click. Don’t believe us? Call us now at 310.456.1784 or fill out an “Inquire Online” form to start speaking to our team here in Los Angeles.

 

Seek value in marketing. Choose pay per click marketing with Vivid Candi, Los Angeles.

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Digital Marketing Agency in Malibu https://www.vividcandi.com/digital-marketing-agency-malibu/ Wed, 29 Oct 2014 00:10:33 +0000 http://www.vividcandi.com/?p=5008 DIGITAL MARKETING AGENCY IN MALIBU Just drive north up the PCH road and you will find yourself in a beautiful sunny side Malibu. Our digital marketing agency is located in the Carbon Beach Center. Specializing in many professions such as Web/Graphic design, and digital marketing, our full service digital agency brings results that are out […]

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DIGITAL MARKETING AGENCY IN MALIBU

Just drive north up the PCH road and you will find yourself in a beautiful sunny side Malibu. Our digital marketing agency is located in the Carbon Beach Center. Specializing in many professions such as Web/Graphic design, and digital marketing, our full service digital agency brings results that are out of this world!

      We can not only create a Vivid website that is both clean, and easy for users to navigate through, but we can also help you’re business get found online, because what good is a professional website, if nobody can see it? It’s time to face it. This isn’t 2004. You can’t just go online and buy back-links and get away so easily, this is 2014 going to 2015! We can create content for you’re blog, and enhance all the content in you’re websites pages. Giving us the opportunity to share it on social media networks such as Facebook, Twitter, and Google Plus. We can even promote you’re product on Instagram! When working on our clients we take in mind that we are creating content for two audiences. The search engines, and the people. Our approach with social media is different, we let people know that there is a person behind all of those posts, using images that both engage with the use, and relate to the content. We gain external links by either gaining multiple shares, likes and comments, or by building relationships with followers. Gaining external links is important because it lets search engines know that you are a reputable website with people listening to what you say. This also builds you’re domain authority, putting you above those with not much authority. Our methods all go towards building you’re online presence, and dominating the search engines to you’re favor.

    We built our agency using our very own marketing skills. Making sure that we pop up at the top of search engine results, making it easier for clients to find us. Over the time we found that other businesses might find our digital marketing skills to be of benefit, just as we did starting off, so we decided to make it possible for our clients to achieve what we did!

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CONTACT VIVID CANDI TODAY

You can either call us at 1310-456-1784 or inquire online!

Visit the about us page for more info on our agency!

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